Google Algorithm QDF ?

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Google Algorithm QDF ?

By: Lee Johnson - SEO Manager - CustomerStreet

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Jan
23

Does Google change their algorithms to artificially promote new pages?

Hard to say but there is evidence that QDF exists.

Question?

What is QDF?

Google calls the Query Deserves Freshness (QDF).

The QDF basically looks at the current search volume and then the blog post volume to determine if a subject is considered to be hot. If hot, then Google may promote new content to the top of the results. But if this is from June 2007, why are we first really seeing this now? BlogStorm said because there was “no previous search history” for that query and that is why we now see tons of new results.

Is there something more to all of this?

We believe so and hope to be able to get more information for you on this.

I have noticed a few weird results in the last few weeks regarding our blogs for the term “Customer Street” too. When I know more we will add a link to the updated article on this post.

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