Customer Street SEO Articles & Help

Due to the fact that Customer Street is such a huge network, we need to understand when changes are implemented and introduced on our network of sites, what outcome they have on the search engines. We are continually striving to increase our brand via the Search Engine Results Pages and increase awareness.

Do you ever look into how people are finding pages on your website?

Here are some ways they can find your site:

• Inbound Links
• PPC
• Banner Adverts
• SERP’s

If you do not know, its time to start using Google Analytics. Google offer a free service to track traffic on your website and how they found you wand what search term they used to find the specific page on your website.

This is a crucial part of SEO, understanding the reasons a page is or isnt working in the way you expected. Google analytics is a free tool and is very easy to setup. All you need to do is signup first (very quick). When you signup you will be told to add a small peice of code into the bottom of each page you want to track.

<script type=”text/javascript”>

var gaJsHost = ((”https:” == document.location.protocol) ? “https://ssl.” : “http://www.”);

document.write(”\<script src=’” + gaJsHost + “google-analytics.com/ga.js’ type=’text/javascript’>\<\/script>” );

</script>

<script type=”text/javascript”>

var pageTracker = _gat._getTracker(”UA-*******-**”);

pageTracker._initData();

pageTracker._trackPageview();

</script>

All, you then need to do is validate the site and off you go.

Here are Customer Street I use Google Analytics every day to check on new pages that we have added and also to see how people are finding our directories. The information displayed gives me all the information I need to understand search trends, profitable inbound links etc. Give Google analytics a go its free. If you would like more in formation on the big G’s analytics package click here

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