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Convert your visitors to buyers

By: Lee Johnson - SEO Manager - CustomerStreet
Comments ( 0)
Nov
07

When you are thinking about what type of content to write for new promotional strategies, always remember that the traffic is not the whole solution. With Christmas coming very fast it is the time to consider your strategy.

Remember you must also convert your visitors to buyers. Always watch for ways to work with “emotional content” since most people make their “buying decisions” when they are in an emotional state.

Your promotions and seasonal marketing needs to make the visitor FEEL good. Consider times where the use of humour might be incorporated or perhaps the warm fuzzy feelings produced by the tone of your writing. This is a secret that traditional advertisers have been using for years successfully.

Good luck and remember there are less than 50 days till Christmas.

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